Transitioning Your Intranet to a Digital Workplace
February 2 - 4, 2016 in Atlanta
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Thursday, February 4 • 2:30pm - 3:05pm
Turn Your One-Way Intranet Into An Integrated Digital Platform Of Content & Collaboration

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The internet is interactive, crowd-sourced, and social – whereas most intranets are not. In addition, employees are hard to reach: they’re busy, often siloed, and constantly bombarded with information. So how do you transform your intranet from a one-way platform that pushes out basic news and resources, into one that not only helps engage colleagues, but also encourages them to talk to you – and to each other?

In this session, hear how Pfizer's intranet “got social” and became an integrated digital platform that combines news, content with visual appeal, customized resources, and social networking capabilities. Discover how to strike the right balance between providing up-to-the-minute news, key resources, and strategic information, and drawing in colleagues with fun content, and the opportunity to connect with each other.

Leave this session with ideas for transforming your intranet into an engaging digital platform where your colleagues gather to exchange ideas, including how to:

  • Integrate social capabilities to encourage collaboration and engagement
  • Find the right balance between “boring-but-essential” news and fun, engaging information
  • Walk away with ready-to-use ideas to transform your existing intranet into an integrated digital platform
  • Understand and prepare for the challenges you may face along the way

Laura Clark, Director, Enterprise Communications


avatar for Laura Clark

Laura Clark

Director, Enterprise Communications, Pfizer
Laura currently leads the corporate-level internal digital platforms team, which is responsible for the global home page of the intranet, called PfizerWorld, and the internal social platforms, MyWorld and MyChannel. Over the course of her 24-year career at Pfizer, she has provided... Read More →

Thursday February 4, 2016 2:30pm - 3:05pm EST
High Ballroom, lobby level Renaissance Atlanta Midtown